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Why You Can’t Execute Your Plans

You may have a really swell plan for your information technology business, and it is one that can have a great, positive impact on your IT appointment setting campaign. But you seem to be having a hard...

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How To Get The Trust Of IT Leads Online

Trust is one quality that can make a real difference between prospects working with you or ending up rejecting you outright. It is built, not bought, and that is a task that you should take seriously....

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How To Reward Employees Without Using Money

Giving out cash rewards is certainly a good way to improve the morale of your IT appointment setting team, but it is in no way the best one. There are other methods that you can use which will not...

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Two Ways The Internet Can Make Your Company Look Bad

Ever thought that the beauty of the internet in communication can be your undoing? Yes, despite all the touted benefits of getting faster access to information, this same advantage can be our downfall...

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Why Use IT Telemarketing To Find IT Sales Leads?

It is a fact that a good number of us in the IT consulting business need to expand their markets. The only problem here is that the market has too many of you competing. Now, we all know just how...

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Three Reasons You Fail In Telemarketing Product Description

There are a lot of things that you should never do wrong in telemarketing. One of these is product descriptions. Think about it, when you are not able to articulate what exactly your offering your...

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Signs To Watch For In An IT Consulting Leads Provider

As an IT consulting services provider, it is sometimes necessary to outsource to a B2B lead generation company that specializes in IT consulting leads. While this is a given, choosing the lead...

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IT Consultants Will Get More With Lead Generation

Let us face it, the business world is really ruled by information technology. From the running up of numbers in the ledgers, to the monitoring of factory production, IT products and services are...

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The Three Things Needed In IT Lead Generation

Admit it. We all have our own flaws. Whether it is in our personal or our business life, our flaws will always seep in. But that is no reason to let go that way. We can always correct it, make it...

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Get More IT Leads With Better Value Proposition

When it comes to lead generation, take note that the way you present your business to prospects defines your success or failure in generating IT consulting leads. Sometimes, the campaign can be a real...

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First Impressions Last: Keep your Website Visits by Improving your Landing Page

Maintaining a website or blog site has two (2) purposes: first is to attract people to visit your site, and second is to keep them there. It seems simple enough, but the thing is, as Internet evolves,...

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Netiquette 101: How Marketers should behave in Cyberspace

The necessary evil of the internet is that its inhabitants come from everywhere with the choice of not being indentified. It’s practically a vast network of strangers interacting with each other –...

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Teamwork: Your Strongest Tool In Telemarketing

Telemarketing is, without any doubt, real hard work, not to mention being a thankless one. We have to contend with lots of rejections, lack of information, as well as low production of B2B leads. But...

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An 8-step procedural guide for technical bloggers

There are people who were born to blog – these are your blog aficionados who could do magical things with just a keyboard, a blinking cursor and a seed of an idea. Then there are technical bloggers –...

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The Closer You Look: Marketing Lessons from “Now You See Me”

Recently, Hollywood has been showing particular interest with films themed with magic, with “Magic Magic” early this year followed by “The Incredible Burt Wonderstone”. The most anticipated one was...

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Pledge allegiance to WordPress, the undisputed CMS King

A little over than 10 years after its conception in May 2003, WordPress continues to dominate the web in terms of market share and popularity among top blog publishers in the last half decade....

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Is Your Business Ready To Conquer YouTube?

If YouTube was a universal marketing platform, then every company in the world would come swarming into the video marketing podium. But it’s not universal. Not all industries are compatible (or even...

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Attention IT, Software Companies: Here are your 4 types of technology buyers

The selling potential for IT products, services and software companies do not necessarily exist solely on huge corporate buyers. In fact, much of the potential is among SMBs or small to mid-sized...

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IT Buyers Value Word-Of-Mouth-Marketing – And So Should You

When businesses are in need of a new technology to incorporate in their operations, they would usually make rounds in the market to check companies that offer IT products or services as well as...

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Man Or Machine – Which Can Manage B2B Leads Better?

As a web applications developer, it might be a challenge to generate IT sales leads from a very competitive market. Remember, there are a lot of you in the same business, and it is understandable if...

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